Custom Quilt Artist Business Plan

Sew Distinct

Executive summary (excerpt only)

Sew Distinct is a sole trader, owned by Sally Stitch. I sell original, high-quality custom quilts to discerning customers who give them as gifts or keep them as heirloom artworks. I do the customer response, design, piecing, and machine quilting; hand-quilted works are quilted by two independent local hand-quilters with roughly 20 years of experience, with whom I have negotiated per-piece prices. Sew Distinct quilts are manufactured in the owner's home, and sold directly to my customers in northwest MyState, as well as over my website. I have several years of experience as a quilter. My strength is transforming even the vaguest ideas and descriptions from a customer into beautiful and meaningful quilt designs which both giver and recipient appreciate.

Sew Distinct works to provide custom, individually designed, warm and snuggly quilt art to customers who value originality but don't have the time or skills to create such pieces on their own. By working with my customers in the design phase, I give them the satisfaction of having input into their gift or artwork, without the intense investment of their own time and labour that would be necessary to produce such a quilt themselves. The result is a personalised, usable, beautiful quilt which will be appreciated for generations to come.

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