| Sales Forecast | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Unit Sales | |||||||||||||
| Systems | 0% | 85 | 115 | 145 | 190 | 245 | 175 | 120 | 100 | 180 | 275 | 350 | 275 |
| Service | 0% | 200 | 200 | 200 | 200 | 244 | 256 | 269 | 282 | 296 | 311 | 327 | 343 |
| Software | 0% | 150 | 200 | 250 | 330 | 430 | 310 | 210 | 180 | 320 | 490 | 620 | 490 |
| Training | 0% | 145 | 155 | 165 | 170 | 225 | 200 | 150 | 150 | 200 | 220 | 250 | 200 |
| Other | 0% | 160 | 176 | 192 | 240 | 200 | 175 | 125 | 100 | 104 | 200 | 250 | 200 |
| Total Unit Sales | 740 | 846 | 952 | 1,130 | 1,344 | 1,116 | 874 | 812 | 1,100 | 1,496 | 1,797 | 1,508 | |
| Unit Prices | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Systems | £2,000.00 | £2,000.00 | £2,000.00 | £1,828.95 | £1,890.63 | £1,966.17 | £2,131.58 | £2,115.38 | £2,083.33 | £1,966.40 | £1,980.29 | £1,984.50 | |
| Service | £75.00 | £69.00 | £58.00 | £46.00 | £50.00 | £47.00 | £50.00 | £50.00 | £91.00 | £124.00 | £75.00 | £67.00 | |
| Software | £200.00 | £200.00 | £200.00 | £200.00 | £223.00 | £217.00 | £242.00 | £253.00 | £220.00 | £211.00 | £204.00 | £207.00 | |
| Training | £37.00 | £35.00 | £39.00 | £41.00 | £56.00 | £50.00 | £33.00 | £33.00 | £50.00 | £55.00 | £60.00 | £50.00 | |
| Other | £300.00 | £300.00 | £300.00 | £1,133.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | |
| Sales | |||||||||||||
| Systems | £170,000 | £230,000 | £290,000 | £347,501 | £463,204 | £344,080 | £255,790 | £211,538 | £374,999 | £540,760 | £693,102 | £545,738 | |
| Service | £15,000 | £13,800 | £11,600 | £9,200 | £12,200 | £12,032 | £13,450 | £14,100 | £26,936 | £38,564 | £24,525 | £22,981 | |
| Software | £30,000 | £40,000 | £50,000 | £66,000 | £95,890 | £67,270 | £50,820 | £45,540 | £70,400 | £103,390 | £126,480 | £101,430 | |
| Training | £5,365 | £5,425 | £6,435 | £6,970 | £12,600 | £10,000 | £4,950 | £4,950 | £10,000 | £12,100 | £15,000 | £10,000 | |
| Other | £48,000 | £52,800 | £57,600 | £271,920 | £60,000 | £52,500 | £37,500 | £30,000 | £31,200 | £60,000 | £75,000 | £60,000 | |
| Total Sales | £268,365 | £342,025 | £415,635 | £701,591 | £643,894 | £485,882 | £362,510 | £306,128 | £513,535 | £754,814 | £934,107 | £740,149 | |
| Direct Unit Costs | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Systems | 0.00% | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 |
| Service | 0.00% | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 |
| Software | 0.00% | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 |
| Training | 0.00% | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 |
| Other | 0.00% | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 |
| Direct Cost of Sales | |||||||||||||
| Systems | £144,500 | £195,500 | £246,500 | £323,000 | £416,500 | £297,500 | £204,000 | £170,000 | £306,000 | £467,500 | £595,000 | £467,500 | |
| Service | £6,000 | £6,000 | £6,000 | £6,000 | £7,320 | £7,680 | £8,070 | £8,460 | £8,880 | £9,330 | £9,810 | £10,290 | |
| Software | £18,000 | £24,000 | £30,000 | £39,600 | £51,600 | £37,200 | £25,200 | £21,600 | £38,400 | £58,800 | £74,400 | £58,800 | |
| Training | £1,610 | £1,721 | £1,832 | £1,887 | £2,498 | £2,220 | £1,665 | £1,665 | £2,220 | £2,442 | £2,775 | £2,220 | |
| Other | £14,400 | £15,840 | £17,280 | £21,600 | £18,000 | £15,750 | £11,250 | £9,000 | £9,360 | £18,000 | £22,500 | £18,000 | |
| Subtotal Direct Cost of Sales | £184,510 | £243,061 | £301,612 | £392,087 | £495,918 | £360,350 | £250,185 | £210,725 | £364,860 | £556,072 | £704,485 | £556,810 | |
| Personnel Plan | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Production Personnel | |||||||||||||
| Manager | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Assistant | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | |
| Technical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | |
| Technical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | |
| Technical | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Fulfillment | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Fulfillment | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | |
| Subtotal | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £14,500 | £14,500 | £14,500 | £14,500 | £14,500 | |
| Sales and Marketing Personnel | |||||||||||||
| Manager | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | |
| Technical Sales | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | |
| Technical Sales | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Salesperson | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Salesperson | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Salesperson | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Salesperson | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Salesperson | £0 | £0 | £0 | £0 | £0 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Salesperson | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal | £24,000 | £24,000 | £24,000 | £24,000 | £24,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | |
| General and Administrative Personnel | |||||||||||||
| President | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | |
| Finance | £0 | £0 | £0 | £0 | £0 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Admin Assistant | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Bookkeeping | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | |
| Clerical | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | |
| Clerical | £0 | £0 | £0 | £0 | £0 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | |
| Clerical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | |
| Other Personnel | |||||||||||||
| Programming | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Other Technical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Total People | 19 | 19 | 19 | 19 | 19 | 26 | 26 | 26 | 26 | 26 | 26 | 26 | |
| Total Payroll | £46,500 | £46,500 | £46,500 | £46,500 | £46,500 | £59,500 | £59,500 | £64,500 | £64,500 | £64,500 | £64,500 | £64,500 | |
| Pro Forma Profit and Loss | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Sales | £268,365 | £342,025 | £415,635 | £701,591 | £643,894 | £485,882 | £362,510 | £306,128 | £513,535 | £754,814 | £934,107 | £740,149 | |
| Direct Cost of Sales | £184,510 | £243,061 | £301,612 | £392,087 | £495,918 | £360,350 | £250,185 | £210,725 | £364,860 | £556,072 | £704,485 | £556,810 | |
| Production Payroll | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £14,500 | £14,500 | £14,500 | £14,500 | £14,500 | |
| Other Costs of Sales | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Cost of Sales | £194,010 | £252,561 | £311,112 | £401,587 | £505,418 | £369,850 | £259,685 | £225,225 | £379,360 | £570,572 | £718,985 | £571,310 | |
| Gross Margin | £74,356 | £89,465 | £104,524 | £300,004 | £138,477 | £116,032 | £102,825 | £80,903 | £134,175 | £184,242 | £215,122 | £168,839 | |
| Gross Margin % | 27.71% | 26.16% | 25.15% | 42.76% | 21.51% | 23.88% | 28.36% | 26.43% | 26.13% | 24.41% | 23.03% | 22.81% | |
| Operating Expenses | |||||||||||||
| Sales and Marketing Expenses | |||||||||||||
| Sales and Marketing Payroll | £24,000 | £24,000 | £24,000 | £24,000 | £24,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | |
| Ads | £5,000 | £5,000 | £7,000 | £10,000 | £15,000 | £10,000 | £4,000 | £4,000 | £20,000 | £15,000 | £20,000 | £10,000 | |
| Catalog | £2,000 | £3,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Mailing | £3,000 | £11,800 | £5,500 | £10,500 | £10,500 | £5,500 | £10,500 | £10,500 | £10,500 | £22,000 | £8,000 | £5,000 | |
| Promo | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £1,000 | £0 | £15,000 | £0 | |
| Shows | £0 | £0 | £0 | £0 | £0 | £0 | £3,200 | £0 | £10,000 | £7,000 | £0 | £0 | |
| Literature | £0 | £7,000 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| PR | £0 | £0 | £0 | £1,000 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Seminar | £1,000 | £0 | £0 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £0 | £0 | £0 | |
| Service | £2,000 | £1,000 | £1,000 | £500 | £2,500 | £500 | £500 | £500 | £500 | £500 | £500 | £250 | |
| Training | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | |
| Total Sales and Marketing Expenses | £37,450 | £52,250 | £39,950 | £53,450 | £59,450 | £55,450 | £57,650 | £54,450 | £81,450 | £78,950 | £77,950 | £49,700 | |
| Sales and Marketing % | 13.95% | 15.28% | 9.61% | 7.62% | 9.23% | 11.41% | 15.90% | 17.79% | 15.86% | 10.46% | 8.34% | 6.71% | |
| General and Administrative Expenses | |||||||||||||
| General and Administrative Payroll | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | |
| Marketing/Promotion | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Depreciation | £1,000 | £1,010 | £1,020 | £1,030 | £1,040 | £1,050 | £1,061 | £1,072 | £1,083 | £1,094 | £1,105 | £1,116 | |
| Leased Equipment | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | |
| Rent | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | |
| Utilities | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | |
| Insurance | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | |
| Payroll Taxes | 15% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Other General and Administrative Expenses | £500 | £505 | £510 | £515 | £520 | £525 | £530 | £535 | £540 | £545 | £550 | £556 | |
| Total General and Administrative Expenses | £22,250 | £22,265 | £22,280 | £22,295 | £22,310 | £27,325 | £27,341 | £27,357 | £27,373 | £27,389 | £27,405 | £27,422 | |
| General and Administrative % | 8.29% | 6.51% | 5.36% | 3.18% | 3.46% | 5.62% | 7.54% | 8.94% | 5.33% | 3.63% | 2.93% | 3.70% | |
| Other Expenses: | |||||||||||||
| Other Payroll | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Contract/Consultants | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | |
| Other Expenses | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Other Expenses | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | |
| Other % | 1.16% | 0.91% | 0.75% | 0.45% | 0.49% | 0.64% | 0.86% | 1.02% | 0.61% | 0.41% | 0.33% | 0.42% | |
| Total Operating Expenses | £62,825 | £77,640 | £65,355 | £78,870 | £84,885 | £85,900 | £88,116 | £84,932 | £111,948 | £109,464 | £108,480 | £80,247 | |
| Profit Before Interest and Taxes | £11,531 | £11,825 | £39,169 | £221,134 | £53,592 | £30,132 | £14,709 | (£4,029) | £22,227 | £74,778 | £106,642 | £88,592 | |
| EBITDA | £12,531 | £12,835 | £40,189 | £222,164 | £54,632 | £31,182 | £15,770 | (£2,957) | £23,310 | £75,872 | £107,747 | £89,708 | |
| Interest Expense | £2,580 | £2,543 | £3,213 | £3,175 | £3,137 | £3,099 | £3,060 | £3,022 | £2,983 | £2,944 | £2,919 | £2,893 | |
| Taxes Incurred | £1,790 | £1,856 | £7,191 | £43,592 | £10,091 | £5,407 | £3,494 | (£1,410) | £3,849 | £14,367 | £20,745 | £17,140 | |
| Net Profit | £7,160 | £7,426 | £28,764 | £174,367 | £40,364 | £21,626 | £8,154 | (£5,641) | £15,395 | £57,467 | £82,978 | £68,559 | |
| Net Profit/Sales | 2.67% | 2.17% | 6.92% | 24.85% | 6.27% | 4.45% | 2.25% | -1.84% | 3.00% | 7.61% | 8.88% | 9.26% | |
| Pro Forma Cash Flow | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | £40,255 | £51,304 | £62,345 | £105,239 | £96,584 | £72,882 | £54,376 | £45,919 | £77,030 | £113,222 | £140,116 | £111,022 | |
| Cash from Receivables | £197,554 | £205,157 | £230,197 | £292,807 | £361,392 | £594,717 | £542,833 | £409,504 | £306,536 | £266,085 | £443,341 | £646,672 | |
| Subtotal Cash from Operations | £237,808 | £256,461 | £292,543 | £398,045 | £457,976 | £667,599 | £597,210 | £455,423 | £383,566 | £379,307 | £583,457 | £757,694 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| New Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Other Liabilities (interest-free) | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Long-term Liabilities | £0 | £0 | £100,000 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Investment Received | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Received | £237,808 | £256,461 | £392,543 | £398,045 | £457,976 | £667,599 | £597,210 | £455,423 | £383,566 | £379,307 | £583,457 | £757,694 | |
| Expenditures | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | £46,500 | £46,500 | £46,500 | £46,500 | £46,500 | £59,500 | £59,500 | £64,500 | £64,500 | £64,500 | £64,500 | £64,500 | |
| Bill Payments | £224,870 | £29,690 | £51,343 | £273,659 | £573,158 | £646,765 | £265,321 | £184,400 | £219,402 | £594,568 | £826,664 | £918,082 | |
| Subtotal Spent on Operations | £271,370 | £76,190 | £97,843 | £320,159 | £619,658 | £706,265 | £324,821 | £248,900 | £283,902 | £659,068 | £891,164 | £982,582 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Principal Repayment of Current Borrowing | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £500 | £500 | |
| Other Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Long-term Liabilities Principal Repayment | £2,942 | £2,962 | £2,983 | £3,005 | £3,026 | £3,047 | £3,069 | £3,091 | £3,113 | £3,135 | £3,157 | £3,179 | |
| Purchase Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Dividends | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Spent | £276,812 | £81,652 | £103,326 | £325,664 | £625,184 | £711,812 | £330,390 | £254,491 | £289,515 | £664,703 | £894,821 | £986,261 | |
| Net Cash Flow | (£39,004) | £174,809 | £289,217 | £72,382 | (£167,208) | (£44,212) | £266,820 | £200,932 | £94,051 | (£285,395) | (£311,364) | (£228,566) | |
| Cash Balance | £16,428 | £191,237 | £480,454 | £552,836 | £385,628 | £341,416 | £608,235 | £809,167 | £903,218 | £617,823 | £306,459 | £77,893 | |
| Pro Forma Balance Sheet | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | £55,432 | £16,428 | £191,237 | £480,454 | £552,836 | £385,628 | £341,416 | £608,235 | £809,167 | £903,218 | £617,823 | £306,459 | £77,893 |
| Accounts Receivable | £395,107 | £425,664 | £511,228 | £634,320 | £937,865 | £1,123,784 | £942,066 | £707,366 | £558,071 | £688,040 | £1,063,547 | £1,414,196 | £1,396,650 |
| Inventory | £805,098 | £620,589 | £377,528 | £301,612 | £392,087 | £495,918 | £360,350 | £250,185 | £210,725 | £364,860 | £556,072 | £704,485 | £556,810 |
| Other Current Assets | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 |
| Total Current Assets | £1,280,637 | £1,087,680 | £1,104,993 | £1,441,386 | £1,907,788 | £2,030,329 | £1,668,832 | £1,590,786 | £1,602,963 | £1,981,119 | £2,262,442 | £2,450,140 | £2,056,353 |
| Long-term Assets | |||||||||||||
| Long-term Assets | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 |
| Accumulated Depreciation | £50,000 | £51,000 | £52,010 | £53,030 | £54,060 | £55,100 | £56,150 | £57,211 | £58,283 | £59,366 | £60,460 | £61,565 | £62,681 |
| Total Long-term Assets | £300,000 | £299,000 | £297,990 | £296,970 | £295,940 | £294,900 | £293,850 | £292,789 | £291,717 | £290,634 | £289,540 | £288,435 | £287,319 |
| Total Assets | £1,580,637 | £1,386,680 | £1,402,983 | £1,738,356 | £2,203,728 | £2,325,229 | £1,962,682 | £1,883,575 | £1,894,680 | £2,271,753 | £2,551,982 | £2,738,575 | £2,343,672 |
| Liabilities and Capital | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Current Liabilities | |||||||||||||
| Accounts Payable | £223,897 | £28,222 | £42,561 | £254,653 | £551,164 | £637,827 | £259,200 | £177,509 | £199,845 | £567,136 | £795,533 | £902,805 | £443,022 |
| Current Borrowing | £90,000 | £87,500 | £85,000 | £82,500 | £80,000 | £77,500 | £75,000 | £72,500 | £70,000 | £67,500 | £65,000 | £64,500 | £64,000 |
| Other Current Liabilities | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 |
| Subtotal Current Liabilities | £328,897 | £130,722 | £142,561 | £352,153 | £646,164 | £730,327 | £349,200 | £265,009 | £284,845 | £649,636 | £875,533 | £982,305 | £522,022 |
| Long-term Liabilities | £284,862 | £281,920 | £278,958 | £375,975 | £372,970 | £369,944 | £366,897 | £363,828 | £360,737 | £357,624 | £354,489 | £351,332 | £348,153 |
| Total Liabilities | £613,759 | £412,642 | £421,519 | £728,128 | £1,019,134 | £1,100,271 | £716,097 | £628,837 | £645,582 | £1,007,260 | £1,230,022 | £1,333,637 | £870,175 |
| Paid-in Capital | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 |
| Retained Earnings | £418,355 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 |
| Earnings | £48,523 | £7,160 | £14,586 | £43,350 | £217,717 | £258,080 | £279,707 | £287,860 | £282,220 | £297,615 | £355,082 | £438,060 | £506,619 |
| Total Capital | £966,878 | £974,038 | £981,464 | £1,010,228 | £1,184,595 | £1,224,958 | £1,246,585 | £1,254,738 | £1,249,098 | £1,264,493 | £1,321,960 | £1,404,938 | £1,473,497 |
| Total Liabilities and Capital | £1,580,637 | £1,386,680 | £1,402,983 | £1,738,356 | £2,203,728 | £2,325,229 | £1,962,682 | £1,883,575 | £1,894,680 | £2,271,753 | £2,551,982 | £2,738,575 | £2,343,672 |
| Net Worth | £966,878 | £974,038 | £981,464 | £1,010,228 | £1,184,595 | £1,224,958 | £1,246,585 | £1,254,738 | £1,249,098 | £1,264,493 | £1,321,960 | £1,404,938 | £1,473,497 |
| Sales Forecast | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Unit Sales | |||||||||||||
| Systems | 0% | 85 | 115 | 145 | 190 | 245 | 175 | 120 | 100 | 180 | 275 | 350 | 275 |
| Service | 0% | 200 | 200 | 200 | 200 | 244 | 256 | 269 | 282 | 296 | 311 | 327 | 343 |
| Software | 0% | 150 | 200 | 250 | 330 | 430 | 310 | 210 | 180 | 320 | 490 | 620 | 490 |
| Training | 0% | 145 | 155 | 165 | 170 | 225 | 200 | 150 | 150 | 200 | 220 | 250 | 200 |
| Other | 0% | 160 | 176 | 192 | 240 | 200 | 175 | 125 | 100 | 104 | 200 | 250 | 200 |
| Total Unit Sales | 740 | 846 | 952 | 1,130 | 1,344 | 1,116 | 874 | 812 | 1,100 | 1,496 | 1,797 | 1,508 | |
| Unit Prices | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Systems | £2,000.00 | £2,000.00 | £2,000.00 | £1,828.95 | £1,890.63 | £1,966.17 | £2,131.58 | £2,115.38 | £2,083.33 | £1,966.40 | £1,980.29 | £1,984.50 | |
| Service | £75.00 | £69.00 | £58.00 | £46.00 | £50.00 | £47.00 | £50.00 | £50.00 | £91.00 | £124.00 | £75.00 | £67.00 | |
| Software | £200.00 | £200.00 | £200.00 | £200.00 | £223.00 | £217.00 | £242.00 | £253.00 | £220.00 | £211.00 | £204.00 | £207.00 | |
| Training | £37.00 | £35.00 | £39.00 | £41.00 | £56.00 | £50.00 | £33.00 | £33.00 | £50.00 | £55.00 | £60.00 | £50.00 | |
| Other | £300.00 | £300.00 | £300.00 | £1,133.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | £300.00 | |
| Sales | |||||||||||||
| Systems | £170,000 | £230,000 | £290,000 | £347,501 | £463,204 | £344,080 | £255,790 | £211,538 | £374,999 | £540,760 | £693,102 | £545,738 | |
| Service | £15,000 | £13,800 | £11,600 | £9,200 | £12,200 | £12,032 | £13,450 | £14,100 | £26,936 | £38,564 | £24,525 | £22,981 | |
| Software | £30,000 | £40,000 | £50,000 | £66,000 | £95,890 | £67,270 | £50,820 | £45,540 | £70,400 | £103,390 | £126,480 | £101,430 | |
| Training | £5,365 | £5,425 | £6,435 | £6,970 | £12,600 | £10,000 | £4,950 | £4,950 | £10,000 | £12,100 | £15,000 | £10,000 | |
| Other | £48,000 | £52,800 | £57,600 | £271,920 | £60,000 | £52,500 | £37,500 | £30,000 | £31,200 | £60,000 | £75,000 | £60,000 | |
| Total Sales | £268,365 | £342,025 | £415,635 | £701,591 | £643,894 | £485,882 | £362,510 | £306,128 | £513,535 | £754,814 | £934,107 | £740,149 | |
| Direct Unit Costs | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Systems | 0.00% | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 | £1,700.00 |
| Service | 0.00% | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 | £30.00 |
| Software | 0.00% | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 | £120.00 |
| Training | 0.00% | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 | £11.10 |
| Other | 0.00% | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 |
| Direct Cost of Sales | |||||||||||||
| Systems | £144,500 | £195,500 | £246,500 | £323,000 | £416,500 | £297,500 | £204,000 | £170,000 | £306,000 | £467,500 | £595,000 | £467,500 | |
| Service | £6,000 | £6,000 | £6,000 | £6,000 | £7,320 | £7,680 | £8,070 | £8,460 | £8,880 | £9,330 | £9,810 | £10,290 | |
| Software | £18,000 | £24,000 | £30,000 | £39,600 | £51,600 | £37,200 | £25,200 | £21,600 | £38,400 | £58,800 | £74,400 | £58,800 | |
| Training | £1,610 | £1,721 | £1,832 | £1,887 | £2,498 | £2,220 | £1,665 | £1,665 | £2,220 | £2,442 | £2,775 | £2,220 | |
| Other | £14,400 | £15,840 | £17,280 | £21,600 | £18,000 | £15,750 | £11,250 | £9,000 | £9,360 | £18,000 | £22,500 | £18,000 | |
| Subtotal Direct Cost of Sales | £184,510 | £243,061 | £301,612 | £392,087 | £495,918 | £360,350 | £250,185 | £210,725 | £364,860 | £556,072 | £704,485 | £556,810 | |
| Personnel Plan | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Production Personnel | |||||||||||||
| Manager | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Assistant | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | |
| Technical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | |
| Technical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | |
| Technical | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Fulfillment | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Fulfillment | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | |
| Subtotal | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £14,500 | £14,500 | £14,500 | £14,500 | £14,500 | |
| Sales and Marketing Personnel | |||||||||||||
| Manager | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | £6,000 | |
| Technical Sales | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | |
| Technical Sales | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Salesperson | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Salesperson | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Salesperson | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Salesperson | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Salesperson | £0 | £0 | £0 | £0 | £0 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Salesperson | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal | £24,000 | £24,000 | £24,000 | £24,000 | £24,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | |
| General and Administrative Personnel | |||||||||||||
| President | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | £5,500 | |
| Finance | £0 | £0 | £0 | £0 | £0 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Admin Assistant | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Bookkeeping | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 | |
| Clerical | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | |
| Clerical | £0 | £0 | £0 | £0 | £0 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | |
| Clerical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | |
| Other Personnel | |||||||||||||
| Programming | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Other Technical | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Total People | 19 | 19 | 19 | 19 | 19 | 26 | 26 | 26 | 26 | 26 | 26 | 26 | |
| Total Payroll | £46,500 | £46,500 | £46,500 | £46,500 | £46,500 | £59,500 | £59,500 | £64,500 | £64,500 | £64,500 | £64,500 | £64,500 | |
| Pro Forma Profit and Loss | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Sales | £268,365 | £342,025 | £415,635 | £701,591 | £643,894 | £485,882 | £362,510 | £306,128 | £513,535 | £754,814 | £934,107 | £740,149 | |
| Direct Cost of Sales | £184,510 | £243,061 | £301,612 | £392,087 | £495,918 | £360,350 | £250,185 | £210,725 | £364,860 | £556,072 | £704,485 | £556,810 | |
| Production Payroll | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £9,500 | £14,500 | £14,500 | £14,500 | £14,500 | £14,500 | |
| Other Costs of Sales | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Cost of Sales | £194,010 | £252,561 | £311,112 | £401,587 | £505,418 | £369,850 | £259,685 | £225,225 | £379,360 | £570,572 | £718,985 | £571,310 | |
| Gross Margin | £74,356 | £89,465 | £104,524 | £300,004 | £138,477 | £116,032 | £102,825 | £80,903 | £134,175 | £184,242 | £215,122 | £168,839 | |
| Gross Margin % | 27.71% | 26.16% | 25.15% | 42.76% | 21.51% | 23.88% | 28.36% | 26.43% | 26.13% | 24.41% | 23.03% | 22.81% | |
| Operating Expenses | |||||||||||||
| Sales and Marketing Expenses | |||||||||||||
| Sales and Marketing Payroll | £24,000 | £24,000 | £24,000 | £24,000 | £24,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | £32,000 | |
| Ads | £5,000 | £5,000 | £7,000 | £10,000 | £15,000 | £10,000 | £4,000 | £4,000 | £20,000 | £15,000 | £20,000 | £10,000 | |
| Catalog | £2,000 | £3,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Mailing | £3,000 | £11,800 | £5,500 | £10,500 | £10,500 | £5,500 | £10,500 | £10,500 | £10,500 | £22,000 | £8,000 | £5,000 | |
| Promo | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £1,000 | £0 | £15,000 | £0 | |
| Shows | £0 | £0 | £0 | £0 | £0 | £0 | £3,200 | £0 | £10,000 | £7,000 | £0 | £0 | |
| Literature | £0 | £7,000 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| PR | £0 | £0 | £0 | £1,000 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Seminar | £1,000 | £0 | £0 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £0 | £0 | £0 | |
| Service | £2,000 | £1,000 | £1,000 | £500 | £2,500 | £500 | £500 | £500 | £500 | £500 | £500 | £250 | |
| Training | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | £450 | |
| Total Sales and Marketing Expenses | £37,450 | £52,250 | £39,950 | £53,450 | £59,450 | £55,450 | £57,650 | £54,450 | £81,450 | £78,950 | £77,950 | £49,700 | |
| Sales and Marketing % | 13.95% | 15.28% | 9.61% | 7.62% | 9.23% | 11.41% | 15.90% | 17.79% | 15.86% | 10.46% | 8.34% | 6.71% | |
| General and Administrative Expenses | |||||||||||||
| General and Administrative Payroll | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | |
| Marketing/Promotion | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Depreciation | £1,000 | £1,010 | £1,020 | £1,030 | £1,040 | £1,050 | £1,061 | £1,072 | £1,083 | £1,094 | £1,105 | £1,116 | |
| Leased Equipment | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | |
| Rent | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | £7,000 | |
| Utilities | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | £750 | |
| Insurance | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | |
| Payroll Taxes | 15% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Other General and Administrative Expenses | £500 | £505 | £510 | £515 | £520 | £525 | £530 | £535 | £540 | £545 | £550 | £556 | |
| Total General and Administrative Expenses | £22,250 | £22,265 | £22,280 | £22,295 | £22,310 | £27,325 | £27,341 | £27,357 | £27,373 | £27,389 | £27,405 | £27,422 | |
| General and Administrative % | 8.29% | 6.51% | 5.36% | 3.18% | 3.46% | 5.62% | 7.54% | 8.94% | 5.33% | 3.63% | 2.93% | 3.70% | |
| Other Expenses: | |||||||||||||
| Other Payroll | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | |
| Contract/Consultants | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | £125 | |
| Other Expenses | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Other Expenses | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | £3,125 | |
| Other % | 1.16% | 0.91% | 0.75% | 0.45% | 0.49% | 0.64% | 0.86% | 1.02% | 0.61% | 0.41% | 0.33% | 0.42% | |
| Total Operating Expenses | £62,825 | £77,640 | £65,355 | £78,870 | £84,885 | £85,900 | £88,116 | £84,932 | £111,948 | £109,464 | £108,480 | £80,247 | |
| Profit Before Interest and Taxes | £11,531 | £11,825 | £39,169 | £221,134 | £53,592 | £30,132 | £14,709 | (£4,029) | £22,227 | £74,778 | £106,642 | £88,592 | |
| EBITDA | £12,531 | £12,835 | £40,189 | £222,164 | £54,632 | £31,182 | £15,770 | (£2,957) | £23,310 | £75,872 | £107,747 | £89,708 | |
| Interest Expense | £2,580 | £2,543 | £3,213 | £3,175 | £3,137 | £3,099 | £3,060 | £3,022 | £2,983 | £2,944 | £2,919 | £2,893 | |
| Taxes Incurred | £1,790 | £1,856 | £7,191 | £43,592 | £10,091 | £5,407 | £3,494 | (£1,410) | £3,849 | £14,367 | £20,745 | £17,140 | |
| Net Profit | £7,160 | £7,426 | £28,764 | £174,367 | £40,364 | £21,626 | £8,154 | (£5,641) | £15,395 | £57,467 | £82,978 | £68,559 | |
| Net Profit/Sales | 2.67% | 2.17% | 6.92% | 24.85% | 6.27% | 4.45% | 2.25% | -1.84% | 3.00% | 7.61% | 8.88% | 9.26% | |
| Pro Forma Cash Flow | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | £40,255 | £51,304 | £62,345 | £105,239 | £96,584 | £72,882 | £54,376 | £45,919 | £77,030 | £113,222 | £140,116 | £111,022 | |
| Cash from Receivables | £197,554 | £205,157 | £230,197 | £292,807 | £361,392 | £594,717 | £542,833 | £409,504 | £306,536 | £266,085 | £443,341 | £646,672 | |
| Subtotal Cash from Operations | £237,808 | £256,461 | £292,543 | £398,045 | £457,976 | £667,599 | £597,210 | £455,423 | £383,566 | £379,307 | £583,457 | £757,694 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| New Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Other Liabilities (interest-free) | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Long-term Liabilities | £0 | £0 | £100,000 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Investment Received | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Received | £237,808 | £256,461 | £392,543 | £398,045 | £457,976 | £667,599 | £597,210 | £455,423 | £383,566 | £379,307 | £583,457 | £757,694 | |
| Expenditures | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | £46,500 | £46,500 | £46,500 | £46,500 | £46,500 | £59,500 | £59,500 | £64,500 | £64,500 | £64,500 | £64,500 | £64,500 | |
| Bill Payments | £224,870 | £29,690 | £51,343 | £273,659 | £573,158 | £646,765 | £265,321 | £184,400 | £219,402 | £594,568 | £826,664 | £918,082 | |
| Subtotal Spent on Operations | £271,370 | £76,190 | £97,843 | £320,159 | £619,658 | £706,265 | £324,821 | £248,900 | £283,902 | £659,068 | £891,164 | £982,582 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Principal Repayment of Current Borrowing | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £2,500 | £500 | £500 | |
| Other Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Long-term Liabilities Principal Repayment | £2,942 | £2,962 | £2,983 | £3,005 | £3,026 | £3,047 | £3,069 | £3,091 | £3,113 | £3,135 | £3,157 | £3,179 | |
| Purchase Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Dividends | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Spent | £276,812 | £81,652 | £103,326 | £325,664 | £625,184 | £711,812 | £330,390 | £254,491 | £289,515 | £664,703 | £894,821 | £986,261 | |
| Net Cash Flow | (£39,004) | £174,809 | £289,217 | £72,382 | (£167,208) | (£44,212) | £266,820 | £200,932 | £94,051 | (£285,395) | (£311,364) | (£228,566) | |
| Cash Balance | £16,428 | £191,237 | £480,454 | £552,836 | £385,628 | £341,416 | £608,235 | £809,167 | £903,218 | £617,823 | £306,459 | £77,893 | |
| Pro Forma Balance Sheet | |||||||||||||
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | £55,432 | £16,428 | £191,237 | £480,454 | £552,836 | £385,628 | £341,416 | £608,235 | £809,167 | £903,218 | £617,823 | £306,459 | £77,893 |
| Accounts Receivable | £395,107 | £425,664 | £511,228 | £634,320 | £937,865 | £1,123,784 | £942,066 | £707,366 | £558,071 | £688,040 | £1,063,547 | £1,414,196 | £1,396,650 |
| Inventory | £805,098 | £620,589 | £377,528 | £301,612 | £392,087 | £495,918 | £360,350 | £250,185 | £210,725 | £364,860 | £556,072 | £704,485 | £556,810 |
| Other Current Assets | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 |
| Total Current Assets | £1,280,637 | £1,087,680 | £1,104,993 | £1,441,386 | £1,907,788 | £2,030,329 | £1,668,832 | £1,590,786 | £1,602,963 | £1,981,119 | £2,262,442 | £2,450,140 | £2,056,353 |
| Long-term Assets | |||||||||||||
| Long-term Assets | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 | £350,000 |
| Accumulated Depreciation | £50,000 | £51,000 | £52,010 | £53,030 | £54,060 | £55,100 | £56,150 | £57,211 | £58,283 | £59,366 | £60,460 | £61,565 | £62,681 |
| Total Long-term Assets | £300,000 | £299,000 | £297,990 | £296,970 | £295,940 | £294,900 | £293,850 | £292,789 | £291,717 | £290,634 | £289,540 | £288,435 | £287,319 |
| Total Assets | £1,580,637 | £1,386,680 | £1,402,983 | £1,738,356 | £2,203,728 | £2,325,229 | £1,962,682 | £1,883,575 | £1,894,680 | £2,271,753 | £2,551,982 | £2,738,575 | £2,343,672 |
| Liabilities and Capital | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
| Current Liabilities | |||||||||||||
| Accounts Payable | £223,897 | £28,222 | £42,561 | £254,653 | £551,164 | £637,827 | £259,200 | £177,509 | £199,845 | £567,136 | £795,533 | £902,805 | £443,022 |
| Current Borrowing | £90,000 | £87,500 | £85,000 | £82,500 | £80,000 | £77,500 | £75,000 | £72,500 | £70,000 | £67,500 | £65,000 | £64,500 | £64,000 |
| Other Current Liabilities | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 |
| Subtotal Current Liabilities | £328,897 | £130,722 | £142,561 | £352,153 | £646,164 | £730,327 | £349,200 | £265,009 | £284,845 | £649,636 | £875,533 | £982,305 | £522,022 |
| Long-term Liabilities | £284,862 | £281,920 | £278,958 | £375,975 | £372,970 | £369,944 | £366,897 | £363,828 | £360,737 | £357,624 | £354,489 | £351,332 | £348,153 |
| Total Liabilities | £613,759 | £412,642 | £421,519 | £728,128 | £1,019,134 | £1,100,271 | £716,097 | £628,837 | £645,582 | £1,007,260 | £1,230,022 | £1,333,637 | £870,175 |
| Paid-in Capital | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 | £500,000 |
| Retained Earnings | £418,355 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 | £466,878 |
| Earnings | £48,523 | £7,160 | £14,586 | £43,350 | £217,717 | £258,080 | £279,707 | £287,860 | £282,220 | £297,615 | £355,082 | £438,060 | £506,619 |
| Total Capital | £966,878 | £974,038 | £981,464 | £1,010,228 | £1,184,595 | £1,224,958 | £1,246,585 | £1,254,738 | £1,249,098 | £1,264,493 | £1,321,960 | £1,404,938 | £1,473,497 |
| Total Liabilities and Capital | £1,580,637 | £1,386,680 | £1,402,983 | £1,738,356 | £2,203,728 | £2,325,229 | £1,962,682 | £1,883,575 | £1,894,680 | £2,271,753 | £2,551,982 | £2,738,575 | £2,343,672 |
| Net Worth | £966,878 | £974,038 | £981,464 | £1,010,228 | £1,184,595 | £1,224,958 | £1,246,585 | £1,254,738 | £1,249,098 | £1,264,493 | £1,321,960 | £1,404,938 | £1,473,497 |