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Plan Outline
Consulting Seminars Business Plan
Seminars
This sample business plan can be edited directly in Business Plan Pro software.
Appendix
| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Unit Sales | |||||||||||||
| Corporate Events | 0% | 0 | 1 | 0 | 2 | 0 | 0 | 0 | 0 | 2 | 2 | 0 | 0 |
| Corporate units | 0% | 0 | 15 | 2 | 30 | 5 | 5 | 5 | 5 | 50 | 60 | 5 | 5 |
| Standard Events | 0% | 0 | 0 | 1 | 0 | 2 | 2 | 2 | 3 | 3 | 3 | 2 | 1 |
| Participants | 0% | 0 | 0 | 15 | 0 | 30 | 35 | 35 | 75 | 75 | 75 | 50 | 25 |
| Other | 0% | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total Unit Sales | 0 | 16 | 18 | 32 | 37 | 42 | 42 | 83 | 130 | 140 | 57 | 31 | |
| Unit Prices | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Corporate Events | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | £5,000.00 | |
| Corporate units | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | £90.00 | |
| Standard Events | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | |
| Participants | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | £495.00 | |
| Other | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | |
| Sales | |||||||||||||
| Corporate Events | £0 | £5,000 | £0 | £10,000 | £0 | £0 | £0 | £0 | £10,000 | £10,000 | £0 | £0 | |
| Corporate units | £0 | £1,350 | £180 | £2,700 | £450 | £450 | £450 | £450 | £4,500 | £5,400 | £450 | £450 | |
| Standard Events | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Participants | £0 | £0 | £7,425 | £0 | £14,850 | £17,325 | £17,325 | £37,125 | £37,125 | £37,125 | £24,750 | £12,375 | |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Sales | £0 | £6,350 | £7,605 | £12,700 | £15,300 | £17,775 | £17,775 | £37,575 | £51,625 | £52,525 | £25,200 | £12,825 | |
| Direct Unit Costs | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Corporate Events | 0.00% | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 | £500.00 |
| Corporate units | 0.00% | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 | £75.00 |
| Standard Events | 0.00% | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 | £2,000.00 |
| Participants | 0.00% | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 | £100.00 |
| Other | 0.00% | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 | £0.00 |
| Direct Cost of Sales | |||||||||||||
| Corporate Events | £0 | £500 | £0 | £1,000 | £0 | £0 | £0 | £0 | £1,000 | £1,000 | £0 | £0 | |
| Corporate units | £0 | £1,125 | £150 | £2,250 | £375 | £375 | £375 | £375 | £3,750 | £4,500 | £375 | £375 | |
| Standard Events | £0 | £0 | £2,000 | £0 | £4,000 | £4,000 | £4,000 | £6,000 | £6,000 | £6,000 | £4,000 | £2,000 | |
| Participants | £0 | £0 | £1,500 | £0 | £3,000 | £3,500 | £3,500 | £7,500 | £7,500 | £7,500 | £5,000 | £2,500 | |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Direct Cost of Sales | £0 | £1,625 | £3,650 | £3,250 | £7,375 | £7,875 | £7,875 | £13,875 | £18,250 | £19,000 | £9,375 | £4,875 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Owner/founder | 0% | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 |
| Sales/marketing | 0% | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 |
| Admin Assistance | 0% | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 |
| Contractors | 0% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total People | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | |
| Total Payroll | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | |
| General Assumptions | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
| Current Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Long-term Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Tax Rate | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | |
| Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | £0 | £6,350 | £7,605 | £12,700 | £15,300 | £17,775 | £17,775 | £37,575 | £51,625 | £52,525 | £25,200 | £12,825 | |
| Direct Cost of Sales | £0 | £1,625 | £3,650 | £3,250 | £7,375 | £7,875 | £7,875 | £13,875 | £18,250 | £19,000 | £9,375 | £4,875 | |
| Other Production Expenses | £3,000 | £500 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Cost of Sales | £3,000 | £2,125 | £3,650 | £3,250 | £7,375 | £7,875 | £7,875 | £13,875 | £18,250 | £19,000 | £9,375 | £4,875 | |
| Gross Margin | (£3,000) | £4,225 | £3,955 | £9,450 | £7,925 | £9,900 | £9,900 | £23,700 | £33,375 | £33,525 | £15,825 | £7,950 | |
| Gross Margin % | 0.00% | 66.54% | 52.01% | 74.41% | 51.80% | 55.70% | 55.70% | 63.07% | 64.65% | 63.83% | 62.80% | 61.99% | |
| Expenses | |||||||||||||
| Payroll | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | |
| Sales and Marketing and Other Expenses | £6,000 | £8,000 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | |
| Depreciation | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Utilities | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | |
| Insurance | £500 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Rent | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | £500 | |
| Payroll Taxes | 15% | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 | £1,275 |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Operating Expenses | £16,975 | £18,475 | £13,975 | £13,975 | £13,975 | £13,975 | £13,975 | £13,975 | £13,975 | £13,975 | £13,975 | £13,975 | |
| Profit Before Interest and Taxes | (£19,975) | (£14,250) | (£10,020) | (£4,525) | (£6,050) | (£4,075) | (£4,075) | £9,725 | £19,400 | £19,550 | £1,850 | (£6,025) | |
| EBITDA | (£19,975) | (£14,250) | (£10,020) | (£4,525) | (£6,050) | (£4,075) | (£4,075) | £9,725 | £19,400 | £19,550 | £1,850 | (£6,025) | |
| Interest Expense | £247 | £244 | £303 | £362 | £359 | £355 | £352 | £348 | £345 | £341 | £213 | £209 | |
| Taxes Incurred | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Net Profit | (£20,222) | (£14,494) | (£10,323) | (£4,887) | (£6,409) | (£4,430) | (£4,427) | £9,377 | £19,055 | £19,209 | £1,637 | (£6,234) | |
| Net Profit/Sales | 0.00% | -228.24% | -135.74% | -38.48% | -41.89% | -24.92% | -24.90% | 24.95% | 36.91% | 36.57% | 6.50% | -48.61% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | £0 | £6,350 | £7,605 | £12,700 | £15,300 | £17,775 | £17,775 | £37,575 | £51,625 | £52,525 | £25,200 | £12,825 | |
| Subtotal Cash from Operations | £0 | £6,350 | £7,605 | £12,700 | £15,300 | £17,775 | £17,775 | £37,575 | £51,625 | £52,525 | £25,200 | £12,825 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| New Current Borrowing | £0 | £0 | £7,500 | £7,500 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Other Liabilities (interest-free) | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Long-term Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Investment Received | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Received | £0 | £6,350 | £15,105 | £20,200 | £15,300 | £17,775 | £17,775 | £37,575 | £51,625 | £52,525 | £25,200 | £12,825 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | £8,500 | |
| Bill Payments | £391 | £11,742 | £12,246 | £9,416 | £9,224 | £13,225 | £13,705 | £13,902 | £19,844 | £24,095 | £24,491 | £14,913 | |
| Subtotal Spent on Operations | £8,891 | £20,242 | £20,746 | £17,916 | £17,724 | £21,725 | £22,205 | £22,402 | £28,344 | £32,595 | £32,991 | £23,413 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Principal Repayment of Current Borrowing | £387 | £391 | £394 | £397 | £400 | £404 | £407 | £411 | £414 | £417 | £15,421 | £424 | |
| Other Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £10,000 | |
| Long-term Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Dividends | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Spent | £9,278 | £20,633 | £21,140 | £18,314 | £18,125 | £22,129 | £22,612 | £22,812 | £28,758 | £33,012 | £48,412 | £33,837 | |
| Net Cash Flow | (£9,278) | (£14,283) | (£6,035) | £1,886 | (£2,825) | (£4,354) | (£4,837) | £14,763 | £22,867 | £19,513 | (£23,212) | (£21,012) | |
| Cash Balance | £37,922 | £23,639 | £17,604 | £19,490 | £16,665 | £12,311 | £7,474 | £22,237 | £45,103 | £64,616 | £41,404 | £20,392 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | £47,200 | £37,922 | £23,639 | £17,604 | £19,490 | £16,665 | £12,311 | £7,474 | £22,237 | £45,103 | £64,616 | £41,404 | £20,392 |
| Other Current Assets | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 |
| Total Current Assets | £49,200 | £39,922 | £25,639 | £19,604 | £21,490 | £18,665 | £14,311 | £9,474 | £24,237 | £47,103 | £66,616 | £43,404 | £22,392 |
| Long-term Assets | |||||||||||||
| Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Accumulated Depreciation | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Assets | £49,200 | £39,922 | £25,639 | £19,604 | £21,490 | £18,665 | £14,311 | £9,474 | £24,237 | £47,103 | £66,616 | £43,404 | £22,392 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Accounts Payable | £0 | £11,331 | £11,932 | £9,113 | £8,784 | £12,768 | £13,248 | £13,245 | £19,042 | £23,268 | £23,989 | £14,561 | £10,207 |
| Current Borrowing | £30,000 | £29,613 | £29,222 | £36,328 | £43,431 | £43,030 | £42,627 | £42,219 | £41,809 | £41,395 | £40,977 | £25,556 | £25,132 |
| Other Current Liabilities | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £0 |
| Subtotal Current Liabilities | £40,000 | £50,944 | £51,154 | £55,442 | £62,215 | £65,799 | £65,875 | £65,464 | £70,851 | £74,662 | £74,967 | £50,117 | £35,339 |
| Long-term Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Liabilities | £40,000 | £50,944 | £51,154 | £55,442 | £62,215 | £65,799 | £65,875 | £65,464 | £70,851 | £74,662 | £74,967 | £50,117 | £35,339 |
| Paid-in Capital | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 |
| Retained Earnings | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) | (£15,800) |
| Earnings | £0 | (£20,222) | (£34,715) | (£45,038) | (£49,925) | (£56,334) | (£60,764) | (£65,191) | (£55,814) | (£36,759) | (£17,550) | (£15,913) | (£22,148) |
| Total Capital | £9,200 | (£11,022) | (£25,515) | (£35,838) | (£40,725) | (£47,134) | (£51,564) | (£55,991) | (£46,614) | (£27,559) | (£8,350) | (£6,713) | (£12,948) |
| Total Liabilities and Capital | £49,200 | £39,922 | £25,639 | £19,604 | £21,490 | £18,665 | £14,311 | £9,474 | £24,237 | £47,103 | £66,616 | £43,404 | £22,392 |
| Net Worth | £9,200 | (£11,022) | (£25,515) | (£35,838) | (£40,725) | (£47,134) | (£51,564) | (£55,991) | (£46,614) | (£27,559) | (£8,350) | (£6,713) | (£12,948) |