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Plan Outline
Gift Basket Business Plan
Basket of Goodies
This sample business plan can be edited directly in Business Plan Pro software.
Appendix
| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | |||||||||||||
| Individuals | 0% | £0 | £0 | £1,245 | £1,854 | £1,987 | £2,854 | £3,254 | £3,475 | £3,654 | £3,758 | £4,014 | £7,545 |
| Corporations | 0% | £0 | £0 | £75 | £187 | £421 | £564 | £745 | £887 | £998 | £1,014 | £1,645 | £3,369 |
| Total Sales | £0 | £0 | £1,320 | £2,041 | £2,408 | £3,418 | £3,999 | £4,362 | £4,652 | £4,772 | £5,659 | £10,914 | |
| Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Individuals | £0 | £0 | £621 | £751 | £812 | £1,354 | £1,547 | £1,354 | £1,345 | £1,345 | £154 | £2,201 | |
| Corporations | £0 | £0 | £35 | £64 | £158 | £225 | £354 | £321 | £351 | £352 | £658 | £987 | |
| Subtotal Direct Cost of Sales | £0 | £0 | £656 | £815 | £970 | £1,579 | £1,901 | £1,675 | £1,696 | £1,697 | £812 | £3,188 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Susan | 0% | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 |
| Part-time employee | 0% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £1,500 | £1,500 | £1,500 | £1,500 | £1,500 |
| Other | 0% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total People | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 2 | 2 | 2 | 2 | 2 | |
| Total Payroll | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | |
| General Assumptions | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
| Current Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Long-term Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Tax Rate | 30.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | |
| Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | £0 | £0 | £1,320 | £2,041 | £2,408 | £3,418 | £3,999 | £4,362 | £4,652 | £4,772 | £5,659 | £10,914 | |
| Direct Cost of Sales | £0 | £0 | £656 | £815 | £970 | £1,579 | £1,901 | £1,675 | £1,696 | £1,697 | £812 | £3,188 | |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Cost of Sales | £0 | £0 | £656 | £815 | £970 | £1,579 | £1,901 | £1,675 | £1,696 | £1,697 | £812 | £3,188 | |
| Gross Margin | £0 | £0 | £664 | £1,226 | £1,438 | £1,839 | £2,098 | £2,687 | £2,956 | £3,075 | £4,847 | £7,726 | |
| Gross Margin % | 0.00% | 0.00% | 50.30% | 60.07% | 59.72% | 53.80% | 52.46% | 61.60% | 63.54% | 64.44% | 85.65% | 70.79% | |
| Expenses | |||||||||||||
| Payroll | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | |
| Sales and Marketing and Other Expenses | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | |
| Depreciation | £55 | £55 | £55 | £55 | £55 | £55 | £55 | £55 | £55 | £55 | £55 | £55 | |
| Leased Equipment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Utilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Insurance | £50 | £50 | £50 | £50 | £50 | £50 | £50 | £50 | £50 | £50 | £50 | £50 | |
| Rent | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Payroll Taxes | 15% | £300 | £300 | £300 | £300 | £300 | £300 | £300 | £525 | £525 | £525 | £525 | £525 |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Operating Expenses | £2,505 | £2,505 | £2,505 | £2,505 | £2,505 | £2,505 | £2,505 | £4,230 | £4,230 | £4,230 | £4,230 | £4,230 | |
| Profit Before Interest and Taxes | (£2,505) | (£2,505) | (£1,841) | (£1,279) | (£1,067) | (£666) | (£407) | (£1,543) | (£1,274) | (£1,155) | £617 | £3,496 | |
| EBITDA | (£2,450) | (£2,450) | (£1,786) | (£1,224) | (£1,012) | (£611) | (£352) | (£1,488) | (£1,219) | (£1,100) | £672 | £3,551 | |
| Interest Expense | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Taxes Incurred | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Net Profit | (£2,505) | (£2,505) | (£1,841) | (£1,279) | (£1,067) | (£666) | (£407) | (£1,543) | (£1,274) | (£1,155) | £617 | £3,496 | |
| Net Profit/Sales | 0.00% | 0.00% | -139.44% | -62.64% | -44.29% | -19.47% | -10.17% | -35.36% | -27.38% | -24.19% | 10.91% | 32.04% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | £0 | £0 | £1,320 | £2,041 | £2,408 | £3,418 | £3,999 | £4,362 | £4,652 | £4,772 | £5,659 | £10,914 | |
| Subtotal Cash from Operations | £0 | £0 | £1,320 | £2,041 | £2,408 | £3,418 | £3,999 | £4,362 | £4,652 | £4,772 | £5,659 | £10,914 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| New Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Other Liabilities (interest-free) | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Long-term Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Investment Received | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Received | £0 | £0 | £1,320 | £2,041 | £2,408 | £3,418 | £3,999 | £4,362 | £4,652 | £4,772 | £5,659 | £10,914 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £3,500 | £3,500 | £3,500 | £3,500 | £3,500 | |
| Bill Payments | £15 | £450 | £496 | £1,815 | £1,454 | £1,618 | £2,699 | £2,685 | £2,111 | £2,393 | £2,316 | £863 | |
| Subtotal Spent on Operations | £2,015 | £2,450 | £2,496 | £3,815 | £3,454 | £3,618 | £4,699 | £6,185 | £5,611 | £5,893 | £5,816 | £4,363 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Principal Repayment of Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Other Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Long-term Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Dividends | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Spent | £2,015 | £2,450 | £2,496 | £3,815 | £3,454 | £3,618 | £4,699 | £6,185 | £5,611 | £5,893 | £5,816 | £4,363 | |
| Net Cash Flow | (£2,015) | (£2,450) | (£1,176) | (£1,774) | (£1,046) | (£200) | (£700) | (£1,823) | (£959) | (£1,121) | (£157) | £6,551 | |
| Cash Balance | £20,635 | £18,185 | £17,009 | £15,235 | £14,189 | £13,989 | £13,289 | £11,466 | £10,507 | £9,385 | £9,228 | £15,779 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | £22,650 | £20,635 | £18,185 | £17,009 | £15,235 | £14,189 | £13,989 | £13,289 | £11,466 | £10,507 | £9,385 | £9,228 | £15,779 |
| Inventory | £0 | £0 | £0 | £722 | £907 | £1,067 | £1,737 | £2,091 | £1,843 | £1,866 | £1,867 | £1,055 | £3,507 |
| Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Current Assets | £22,650 | £20,635 | £18,185 | £17,731 | £16,142 | £15,256 | £15,726 | £15,380 | £13,308 | £12,372 | £11,252 | £10,283 | £19,286 |
| Long-term Assets | |||||||||||||
| Long-term Assets | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 |
| Accumulated Depreciation | £0 | £55 | £109 | £164 | £218 | £273 | £327 | £382 | £436 | £491 | £546 | £600 | £655 |
| Total Long-term Assets | £2,000 | £1,945 | £1,891 | £1,836 | £1,782 | £1,727 | £1,673 | £1,618 | £1,564 | £1,509 | £1,455 | £1,400 | £1,345 |
| Total Assets | £24,650 | £22,580 | £20,076 | £19,567 | £17,923 | £16,983 | £17,399 | £16,998 | £14,872 | £13,881 | £12,706 | £11,682 | £20,631 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Accounts Payable | £0 | £435 | £435 | £1,767 | £1,402 | £1,528 | £2,609 | £2,615 | £2,031 | £2,314 | £2,294 | £653 | £6,105 |
| Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Other Current Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Subtotal Current Liabilities | £0 | £435 | £435 | £1,767 | £1,402 | £1,528 | £2,609 | £2,615 | £2,031 | £2,314 | £2,294 | £653 | £6,105 |
| Long-term Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Liabilities | £0 | £435 | £435 | £1,767 | £1,402 | £1,528 | £2,609 | £2,615 | £2,031 | £2,314 | £2,294 | £653 | £6,105 |
| Paid-in Capital | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 | £28,000 |
| Retained Earnings | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) | (£3,350) |
| Earnings | £0 | (£2,505) | (£5,009) | (£6,850) | (£8,128) | (£9,195) | (£9,860) | (£10,267) | (£11,809) | (£13,083) | (£14,237) | (£13,620) | (£10,124) |
| Total Capital | £24,650 | £22,145 | £19,641 | £17,800 | £16,522 | £15,455 | £14,790 | £14,383 | £12,841 | £11,567 | £10,413 | £11,030 | £14,526 |
| Total Liabilities and Capital | £24,650 | £22,580 | £20,076 | £19,567 | £17,923 | £16,983 | £17,399 | £16,998 | £14,872 | £13,881 | £12,706 | £11,682 | £20,631 |
| Net Worth | £24,650 | £22,145 | £19,641 | £17,800 | £16,522 | £15,455 | £14,790 | £14,383 | £12,841 | £11,567 | £10,412 | £11,030 | £14,526 |