Click here to buy now or call 0845 351 9924
Plan Outline
Industry-specific Software Business Plan
Insurance Solutions, LLC
This sample business plan can be edited directly in Business Plan Pro software.
Appendix
| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | |||||||||||||
| IV-Consumer | 0% | £0 | £20,000 | £25,000 | £31,250 | £39,063 | £48,828 | £61,035 | £75,000 | £85,000 | £92,000 | £100,000 | £130,000 |
| IV - Insurance | 0% | £0 | £0 | £100,000 | £0 | £100,000 | £0 | £0 | £100,000 | £0 | £100,000 | £0 | £100,000 |
| IV - Small Business Lenders | 0% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £100,000 | £0 | £100,000 | £0 | £100,000 |
| IV - Mortgage Providers | 0% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £100,000 | £0 | £0 | £100,000 | £100,000 |
| Maintenance Contracts | 20% | £0 | £4,000 | £25,000 | £6,250 | £27,813 | £9,766 | £12,207 | £75,000 | £17,000 | £58,400 | £40,000 | £86,000 |
| Documents Plus | 0% | £0 | £20,000 | £22,000 | £24,200 | £26,520 | £29,282 | £32,210 | £35,431 | £38,974 | £42,872 | £47,159 | £51,875 |
| Total Sales | £0 | £44,000 | £172,000 | £61,700 | £193,395 | £87,876 | £105,452 | £485,431 | £140,974 | £393,272 | £287,159 | £567,875 | |
| Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| CD-ROM Production | £0 | £1,320 | £5,160 | £1,851 | £5,802 | £2,636 | £3,164 | £14,563 | £4,229 | £11,798 | £8,615 | £17,036 | |
| Packaging and Shipping | £0 | £2,200 | £8,600 | £3,085 | £9,670 | £4,394 | £5,273 | £24,272 | £7,049 | £19,664 | £14,358 | £28,394 | |
| Subtotal Direct Cost of Sales | £0 | £3,520 | £13,760 | £4,936 | £15,472 | £7,030 | £8,436 | £38,834 | £11,278 | £31,462 | £22,973 | £45,430 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Hugh Lloyd-Thomas CEO | 0% | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 |
| Mark Purowitz COO | 0% | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 |
| Mark Metcalf, CIO | 0% | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 | £10,000 |
| Administrative Assistant | 0% | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 |
| Operations Support | 0% | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 |
| Technical Assistant | 0% | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 | £5,000 |
| HR & Operations Manager | 0% | £0 | £0 | £7,500 | £7,500 | £7,500 | £7,500 | £7,500 | £7,500 | £7,500 | £7,500 | £7,500 | £7,500 |
| Sales Staff | 0% | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 | £10,400 |
| Total People | 8 | 8 | 9 | 9 | 9 | 9 | 9 | 9 | 9 | 9 | 9 | 9 | |
| Total Payroll | £55,400 | £55,400 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | |
| General Assumptions | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
| Current Interest Rate | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | 6.00% | |
| Long-term Interest Rate | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | 6.50% | |
| Tax Rate | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | |
| Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | £0 | £44,000 | £172,000 | £61,700 | £193,395 | £87,876 | £105,452 | £485,431 | £140,974 | £393,272 | £287,159 | £567,875 | |
| Direct Cost of Sales | £0 | £3,520 | £13,760 | £4,936 | £15,472 | £7,030 | £8,436 | £38,834 | £11,278 | £31,462 | £22,973 | £45,430 | |
| Other Costs of Goods | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Cost of Sales | £0 | £3,520 | £13,760 | £4,936 | £15,472 | £7,030 | £8,436 | £38,834 | £11,278 | £31,462 | £22,973 | £45,430 | |
| Gross Margin | £0 | £40,480 | £158,240 | £56,764 | £177,923 | £80,846 | £97,016 | £446,597 | £129,696 | £361,810 | £264,186 | £522,445 | |
| Gross Margin % | 0.00% | 92.00% | 92.00% | 92.00% | 92.00% | 92.00% | 92.00% | 92.00% | 92.00% | 92.00% | 92.00% | 92.00% | |
| Expenses | |||||||||||||
| Payroll | £55,400 | £55,400 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | |
| Marketing/Promotion | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | |
| Depreciation | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Rent | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Web Services Hosting | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | £4,000 | |
| Travel | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Stationary and Postage | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | |
| Legal Advisory Services | £900 | £900 | £900 | £900 | £900 | £900 | £900 | £900 | £900 | £900 | £900 | £900 | |
| Accounting/Tax Advisor | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | |
| Property Data Access License Fee | £0 | £0 | £0 | £25,000 | £0 | £0 | £25,000 | £0 | £0 | £25,000 | £0 | £0 | |
| Software Distribution License Fee | £0 | £0 | £25,000 | £0 | £0 | £25,000 | £0 | £0 | £25,000 | £0 | £0 | £0 | |
| Utilities | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | |
| Insurance | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | £200 | |
| Payroll Taxes | 25% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Operating Expenses | £72,950 | £72,950 | £105,450 | £105,450 | £80,450 | £105,450 | £105,450 | £80,450 | £105,450 | £105,450 | £80,450 | £80,450 | |
| Profit Before Interest and Taxes | (£72,950) | (£32,470) | £52,790 | (£48,686) | £97,473 | (£24,604) | (£8,434) | £366,147 | £24,246 | £256,360 | £183,736 | £441,995 | |
| EBITDA | (£72,950) | (£32,470) | £52,790 | (£48,686) | £97,473 | (£24,604) | (£8,434) | £366,147 | £24,246 | £256,360 | £183,736 | £441,995 | |
| Interest Expense | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Taxes Incurred | (£21,885) | (£9,741) | £15,837 | (£14,606) | £29,242 | (£7,381) | (£2,530) | £109,844 | £7,274 | £76,908 | £55,121 | £132,599 | |
| Net Profit | (£51,065) | (£22,729) | £36,953 | (£34,080) | £68,231 | (£17,223) | (£5,904) | £256,303 | £16,972 | £179,452 | £128,615 | £309,397 | |
| Net Profit/Sales | 0.00% | -51.66% | 21.48% | -55.24% | 35.28% | -19.60% | -5.60% | 52.80% | 12.04% | 45.63% | 44.79% | 54.48% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | £0 | £44,000 | £172,000 | £61,700 | £193,395 | £87,876 | £105,452 | £485,431 | £140,974 | £393,272 | £287,159 | £567,875 | |
| Subtotal Cash from Operations | £0 | £44,000 | £172,000 | £61,700 | £193,395 | £87,876 | £105,452 | £485,431 | £140,974 | £393,272 | £287,159 | £567,875 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| New Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Other Liabilities (interest-free) | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Long-term Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Investment Received | £0 | £0 | £0 | £0 | £1,000,000 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Received | £0 | £44,000 | £172,000 | £61,700 | £1,193,395 | £87,876 | £105,452 | £485,431 | £140,974 | £393,272 | £287,159 | £567,875 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | £55,400 | £55,400 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | £62,900 | |
| Bill Payments | (£4,335) | (£3,813) | £13,356 | £70,838 | £33,860 | £61,595 | £42,407 | £52,382 | £162,724 | £64,096 | £149,077 | £98,975 | |
| Subtotal Spent on Operations | £51,065 | £51,587 | £76,256 | £133,738 | £96,760 | £124,495 | £105,307 | £115,282 | £225,624 | £126,996 | £211,977 | £161,875 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Principal Repayment of Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Other Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Long-term Liabilities Principal Repayment | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Dividends | £0 | £0 | £0 | £0 | £0 | £50,000 | £0 | £50,000 | £0 | £50,000 | £0 | £50,000 | |
| Subtotal Cash Spent | £51,065 | £51,587 | £76,256 | £133,738 | £96,760 | £174,495 | £105,307 | £165,282 | £225,624 | £176,996 | £211,977 | £211,875 | |
| Net Cash Flow | (£51,065) | (£7,587) | £95,744 | (£72,038) | £1,096,635 | (£86,619) | £145 | £320,149 | (£84,650) | £216,276 | £75,182 | £356,000 | |
| Cash Balance | £52,935 | £45,348 | £141,092 | £69,053 | £1,165,689 | £1,079,070 | £1,079,215 | £1,399,364 | £1,314,714 | £1,530,990 | £1,606,172 | £1,962,172 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | £104,000 | £52,935 | £45,348 | £141,092 | £69,053 | £1,165,689 | £1,079,070 | £1,079,215 | £1,399,364 | £1,314,714 | £1,530,990 | £1,606,172 | £1,962,172 |
| Other Current Assets | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 | £15,000 |
| Total Current Assets | £119,000 | £67,935 | £60,348 | £156,092 | £84,053 | £1,180,689 | £1,094,070 | £1,094,215 | £1,414,364 | £1,329,714 | £1,545,990 | £1,621,172 | £1,977,172 |
| Long-term Assets | |||||||||||||
| Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Accumulated Depreciation | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Assets | £119,000 | £67,935 | £60,348 | £156,092 | £84,053 | £1,180,689 | £1,094,070 | £1,094,215 | £1,414,364 | £1,329,714 | £1,545,990 | £1,621,172 | £1,977,172 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Accounts Payable | £0 | £0 | £15,142 | £73,933 | £35,975 | £64,379 | £44,983 | £51,031 | £164,878 | £63,256 | £150,080 | £96,646 | £193,250 |
| Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Other Current Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Subtotal Current Liabilities | £0 | £0 | £15,142 | £73,933 | £35,975 | £64,379 | £44,983 | £51,031 | £164,878 | £63,256 | £150,080 | £96,646 | £193,250 |
| Long-term Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| Total Liabilities | £0 | £0 | £15,142 | £73,933 | £35,975 | £64,379 | £44,983 | £51,031 | £164,878 | £63,256 | £150,080 | £96,646 | £193,250 |
| Paid-in Capital | £292,250 | £292,250 | £292,250 | £292,250 | £292,250 | £1,292,250 | £1,292,250 | £1,292,250 | £1,292,250 | £1,292,250 | £1,292,250 | £1,292,250 | £1,292,250 |
| Retained Earnings | (£173,250) | (£173,250) | (£173,250) | (£173,250) | (£173,250) | (£173,250) | (£223,250) | (£223,250) | (£273,250) | (£273,250) | (£323,250) | (£323,250) | (£373,250) |
| Earnings | £0 | (£51,065) | (£73,794) | (£36,841) | (£70,921) | (£2,690) | (£19,913) | (£25,817) | £230,486 | £247,458 | £426,910 | £555,526 | £864,922 |
| Total Capital | £119,000 | £67,935 | £45,206 | £82,159 | £48,079 | £1,116,310 | £1,049,087 | £1,043,183 | £1,249,486 | £1,266,458 | £1,395,910 | £1,524,526 | £1,783,922 |
| Total Liabilities and Capital | £119,000 | £67,935 | £60,348 | £156,092 | £84,053 | £1,180,689 | £1,094,070 | £1,094,215 | £1,414,364 | £1,329,714 | £1,545,990 | £1,621,172 | £1,977,172 |
| Net Worth | £119,000 | £67,935 | £45,206 | £82,159 | £48,079 | £1,116,310 | £1,049,087 | £1,043,183 | £1,249,486 | £1,266,458 | £1,395,910 | £1,524,526 | £1,783,922 |