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Plan Outline
Retail Bicycle Shop Business Plan
University Cycle Works
This sample business plan can be edited directly in Business Plan Pro software.
Appendix
| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | |||||||||||||
| New Bicycles | 0% | £9,500 | £14,000 | £14,000 | £9,500 | £6,500 | £10,000 | £7,500 | £6,500 | £8,000 | £9,500 | £11,000 | £10,000 |
| Accessories and Parts | 0% | £11,000 | £17,500 | £16,000 | £11,000 | £10,000 | £15,000 | £9,500 | £8,000 | £13,000 | £15,000 | £11,000 | £13,000 |
| Clothing | 0% | £3,500 | £3,500 | £4,500 | £6,500 | £10,500 | £7,500 | £4,500 | £3,500 | £4,500 | £6,500 | £7,500 | £5,500 |
| Repair and Service | 0% | £11,000 | £11,000 | £13,000 | £14,000 | £12,000 | £11,000 | £12,000 | £14,000 | £16,000 | £18,000 | £18,000 | £16,000 |
| University Patrol Service Contract | 0% | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 |
| Total Sales | £35,100 | £46,100 | £47,600 | £41,100 | £39,100 | £43,600 | £33,600 | £32,100 | £41,600 | £49,100 | £47,600 | £44,600 | |
| Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| New Bicycles | 68% | £6,460 | £9,520 | £9,520 | £6,460 | £4,420 | £6,800 | £5,100 | £4,420 | £5,440 | £6,460 | £7,480 | £6,800 |
| Accessories and Parts | 50% | £5,500 | £8,750 | £8,000 | £5,500 | £5,000 | £7,500 | £4,750 | £4,000 | £6,500 | £7,500 | £5,500 | £6,500 |
| Clothing | 35% | £1,225 | £1,225 | £1,575 | £2,275 | £3,675 | £2,625 | £1,575 | £1,225 | £1,575 | £2,275 | £2,625 | £1,925 |
| Repair and Service | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| University Patrol Service Contract | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Direct Cost of Sales | £13,185 | £19,495 | £19,095 | £14,235 | £13,095 | £16,925 | £11,425 | £9,645 | £13,515 | £16,235 | £15,605 | £15,225 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Hub Freewheeler | 0% | £1,800 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 | £3,000 |
| Vel O'Cipede | 0% | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 | £2,250 |
| Dee Raylure | 0% | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 | £1,950 |
| Jean-Baptiste Kapsyze | 0% | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 | £1,650 |
| Part-time Employees | 0% | £0 | £700 | £1,400 | £2,100 | £2,100 | £2,100 | £2,100 | £2,100 | £2,100 | £2,100 | £1,400 | £700 |
| Total People | 4 | 5 | 6 | 7 | 7 | 7 | 7 | 7 | 7 | 7 | 6 | 5 | |
| Total Payroll | £7,650 | £9,550 | £10,250 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,250 | £9,550 | |
| General Assumptions | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
| Current Interest Rate | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | 10.00% | |
| Long-term Interest Rate | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | |
| Tax Rate | 30.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | 25.00% | |
| Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | £35,100 | £46,100 | £47,600 | £41,100 | £39,100 | £43,600 | £33,600 | £32,100 | £41,600 | £49,100 | £47,600 | £44,600 | |
| Direct Cost of Sales | £13,185 | £19,495 | £19,095 | £14,235 | £13,095 | £16,925 | £11,425 | £9,645 | £13,515 | £16,235 | £15,605 | £15,225 | |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Cost of Sales | £13,185 | £19,495 | £19,095 | £14,235 | £13,095 | £16,925 | £11,425 | £9,645 | £13,515 | £16,235 | £15,605 | £15,225 | |
| Gross Margin | £21,915 | £26,605 | £28,505 | £26,865 | £26,005 | £26,675 | £22,175 | £22,455 | £28,085 | £32,865 | £31,995 | £29,375 | |
| Gross Margin % | 62.44% | 57.71% | 59.88% | 65.36% | 66.51% | 61.18% | 66.00% | 69.95% | 67.51% | 66.93% | 67.22% | 65.86% | |
| Expenses | |||||||||||||
| Payroll | £7,650 | £9,550 | £10,250 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,250 | £9,550 | |
| Sales and Marketing and Other Expenses | £1,618 | £2,073 | £4,268 | £1,798 | £1,738 | £1,998 | £1,698 | £1,528 | £1,813 | £2,313 | £1,993 | £2,028 | |
| Depreciation | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | £1,000 | |
| Leased Equipment | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | |
| Utilities | £300 | £300 | £300 | £300 | £300 | £300 | £300 | £300 | £300 | £300 | £300 | £300 | |
| Insurance | £350 | £350 | £350 | £350 | £350 | £350 | £350 | £350 | £350 | £350 | £350 | £350 | |
| Rent | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £0 | |
| Payroll Taxes | 25% | £1,913 | £2,388 | £2,563 | £2,738 | £2,738 | £2,738 | £2,738 | £2,738 | £2,738 | £2,738 | £2,563 | £2,388 |
| Other | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Total Operating Expenses | £20,981 | £23,811 | £26,881 | £25,286 | £25,226 | £25,486 | £25,186 | £25,016 | £25,301 | £25,801 | £24,606 | £15,766 | |
| Profit Before Interest and Taxes | £935 | £2,795 | £1,625 | £1,580 | £780 | £1,190 | (£3,011) | (£2,561) | £2,785 | £7,065 | £7,390 | £13,610 | |
| EBITDA | £1,935 | £3,795 | £2,625 | £2,580 | £1,780 | £2,190 | (£2,011) | (£1,561) | £3,785 | £8,065 | £8,390 | £14,610 | |
| Interest Expense | £774 | £761 | £748 | £735 | £722 | £709 | £696 | £683 | £670 | £658 | £645 | £632 | |
| Taxes Incurred | £48 | £508 | £219 | £211 | £14 | £120 | (£927) | (£811) | £529 | £1,602 | £1,686 | £3,244 | |
| Net Profit | £113 | £1,525 | £657 | £633 | £43 | £360 | (£2,780) | (£2,433) | £1,586 | £4,805 | £5,059 | £9,733 | |
| Net Profit/Sales | 0.32% | 3.31% | 1.38% | 1.54% | 0.11% | 0.83% | -8.27% | -7.58% | 3.81% | 9.79% | 10.63% | 21.82% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | £35,100 | £46,100 | £47,600 | £41,100 | £39,100 | £43,600 | £33,600 | £32,100 | £41,600 | £49,100 | £47,600 | £44,600 | |
| Subtotal Cash from Operations | £35,100 | £46,100 | £47,600 | £41,100 | £39,100 | £43,600 | £33,600 | £32,100 | £41,600 | £49,100 | £47,600 | £44,600 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 |
| New Current Borrowing | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Other Liabilities (interest-free) | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Long-term Liabilities | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Sales of Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £8,000 | |
| Sales of Long-term Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| New Investment Received | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Received | £35,100 | £46,100 | £47,600 | £41,100 | £39,100 | £43,600 | £33,600 | £32,100 | £41,600 | £49,100 | £47,600 | £52,600 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | £7,650 | £9,550 | £10,250 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,950 | £10,250 | £9,550 | |
| Bill Payments | £18,533 | £18,893 | £36,063 | £37,919 | £28,809 | £24,601 | £31,000 | £26,371 | £19,577 | £26,863 | £33,930 | £32,810 | |
| Subtotal Spent on Operations | £26,183 | £28,443 | £46,313 | £48,869 | £39,759 | £35,551 | £41,950 | £37,321 | £30,527 | £37,813 | £44,180 | £42,360 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Principal Repayment of Current Borrowing | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | £150 | |
| Other Liabilities Principal Repayment | £0 | £0 | £0 | £1,000 | £1,500 | £2,500 | £1,000 | £0 | £0 | £0 | £2,500 | £1,500 | |
| Long-term Liabilities Principal Repayment | £0 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | £2,000 | |
| Purchase Other Current Assets | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Purchase Long-term Assets | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | £100 | |
| Dividends | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | £0 | |
| Subtotal Cash Spent | £26,433 | £30,693 | £48,563 | £52,119 | £43,509 | £40,301 | £45,200 | £39,571 | £32,777 | £40,063 | £48,930 | £46,110 | |
| Net Cash Flow | £8,667 | £15,407 | (£963) | (£11,019) | (£4,409) | £3,299 | (£11,600) | (£7,471) | £8,823 | £9,037 | (£1,330) | £6,490 | |
| Cash Balance | £103,667 | £119,074 | £118,111 | £107,092 | £102,683 | £105,982 | £94,382 | £86,912 | £95,734 | £104,771 | £103,442 | £109,932 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | £95,000 | £103,667 | £119,074 | £118,111 | £107,092 | £102,683 | £105,982 | £94,382 | £86,912 | £95,734 | £104,771 | £103,442 | £109,932 |
| Inventory | £17,000 | £14,504 | £21,445 | £21,005 | £15,659 | £14,405 | £18,618 | £12,568 | £10,610 | £14,867 | £17,859 | £17,166 | £16,748 |
| Other Current Assets | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £8,000 | £0 |
| Total Current Assets | £120,000 | £126,170 | £148,518 | £147,115 | £130,750 | £125,088 | £132,599 | £114,950 | £105,521 | £118,601 | £130,630 | £128,607 | £126,680 |
| Long-term Assets | |||||||||||||
| Long-term Assets | £61,500 | £61,600 | £61,700 | £61,800 | £61,900 | £62,000 | £62,100 | £62,200 | £62,300 | £62,400 | £62,500 | £62,600 | £62,700 |
| Accumulated Depreciation | £0 | £1,000 | £2,000 | £3,000 | £4,000 | £5,000 | £6,000 | £7,000 | £8,000 | £9,000 | £10,000 | £11,000 | £12,000 |
| Total Long-term Assets | £61,500 | £60,600 | £59,700 | £58,800 | £57,900 | £57,000 | £56,100 | £55,200 | £54,300 | £53,400 | £52,500 | £51,600 | £50,700 |
| Total Assets | £181,500 | £186,770 | £208,218 | £205,915 | £188,650 | £182,088 | £188,699 | £170,150 | £159,821 | £172,001 | £183,130 | £180,207 | £177,380 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Accounts Payable | £27,800 | £33,108 | £55,180 | £54,370 | £39,622 | £36,666 | £47,567 | £34,948 | £29,202 | £41,946 | £50,420 | £47,089 | £38,178 |
| Current Borrowing | £2,000 | £1,850 | £1,700 | £1,550 | £1,400 | £1,250 | £1,100 | £950 | £800 | £650 | £500 | £350 | £200 |
| Other Current Liabilities | £10,000 | £10,000 | £10,000 | £10,000 | £9,000 | £7,500 | £5,000 | £4,000 | £4,000 | £4,000 | £4,000 | £1,500 | £0 |
| Subtotal Current Liabilities | £39,800 | £44,958 | £66,880 | £65,920 | £50,022 | £45,416 | £53,667 | £39,898 | £34,002 | £46,596 | £54,920 | £48,939 | £38,378 |
| Long-term Liabilities | £130,000 | £130,000 | £128,000 | £126,000 | £124,000 | £122,000 | £120,000 | £118,000 | £116,000 | £114,000 | £112,000 | £110,000 | £108,000 |
| Total Liabilities | £169,800 | £174,958 | £194,880 | £191,920 | £174,022 | £167,416 | £173,667 | £157,898 | £150,002 | £160,596 | £166,920 | £158,939 | £146,378 |
| Paid-in Capital | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 | £25,000 |
| Retained Earnings | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) | (£13,300) |
| Earnings | £0 | £113 | £1,638 | £2,295 | £2,929 | £2,972 | £3,332 | £552 | (£1,881) | (£295) | £4,510 | £9,568 | £19,302 |
| Total Capital | £11,700 | £11,813 | £13,338 | £13,995 | £14,629 | £14,672 | £15,032 | £12,252 | £9,819 | £11,405 | £16,210 | £21,268 | £31,002 |
| Total Liabilities and Capital | £181,500 | £186,770 | £208,218 | £205,915 | £188,650 | £182,088 | £188,699 | £170,150 | £159,821 | £172,001 | £183,130 | £180,207 | £177,380 |
| Net Worth | £11,700 | £11,813 | £13,338 | £13,995 | £14,629 | £14,672 | £15,032 | £12,252 | £9,819 | £11,405 | £16,210 | £21,268 | £31,002 |