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 Plan OutlineDid you know?Business Plan Pro Table Wizards guide you step by step through the financials to produce solid numbers, charts and tables that are preferred by banks, lenders and the SBA. It even does the math for you, just plug in your numbers and the software will do the rest.
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Bed and Breakfast Business PlanCoach House Bed and BreakfastThis business plan was created with Business Plan Pro software, the fastest way to prepare a complete business plan.
With Business Plan Pro, you can open this plan (or any of the 500 others included in the product) and quickly customise it to match your business. Or you can use the software's step-by-step wisard to easily create a custom business plan from scratch. Learn more »   Strategy and Implementation Summary5.0 Strategy and Implementation Summary We commit to creating the best on Tybee Island from the beginning. As a furnished (turn key) operation, we will be able to invest more time and money into the finer things (the extra amenities that go above and beyond those associated with the other Inns on the Island). In most resort areas, parking is a problem. Coach House has off-street parking that will accommodate all guests. These are the extras that people remember, and separate an exceptional lodging from one that is merely okay. With the right exposure, we believe that an un-tapped market of vacationers can be enticed to Tybee Island and the Coach House. Membership in WorldRes.com (an international Web catalogueueue for Inns and B&Bs) will put us in front of millions of computer screens on a daily basis. The WorldRes partner network allows real-time reservations on today's most popular websites, including AOL, Yahoo!, and Lycos. In addition, WorldRes has developed exclusive relationships with destination and special activity websites and call centres. WorldRes provides a free connection to the SABRE travel agent system, providing access to over 100,000 agents worldwide, as well as to users of Travelocity, one of the most popular online travel sites. All of this visibility is free, with the exception of a five to ten percent transaction fee for any booking made directly via the service and online; much less expensive, yet more comprehensive than traditional advertising. However, not all B&B patrons are computer-friendly. Therefore, we will be placing seasonal specific advertisements in regional newspapers and major city magazines. 5.1 Competitive Edge We start with a critical competitive edge: there is no competitor we know of that can offer the convenience and luxury one will find at the Coach House. We have travelled the country and stayed in many B&Bs. We know how to create the climate that others seek when shopping for B&B lodging. 5.2 Sales Strategy Coach House will sell its rooms directly to repeat customers, as well as via traditional travel agents and through the Internet. All reservations will be handled by Mr. Maesch. Repeat customers will have the privilege of priority reservations during the high season. As mentioned above, the new owners will also list Coach House on www.worldres.com, which will make it available to millions of international tourists. 5.2.1 Sales Forecast Our sales forecast is based on the historical industry trend of Tybee Island and the following rates and occupancy assumptions:
Sales Monthly  Sales Forecast
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