Corporate Fitness is based on the belief that healthy employees are more productive and efficient employees. For this reason, it provides wellness strategies/programs to businesses in the downtown Seattle area. This combines promotion of health and exercise-related activities designed to facilitate positive lifestyle changes in members of a company's work force.
The company began in Seattle, founded by three owners, all of whom hold director positions.
2.1 Company Ownership
Corporate Fitness is a privately held corporation. The three founders comprise all of the ownership.
- Dave Jensen - 40 percent.
- Steve Perkins - 30 percent.
- Robert Gomez - 30 percent.
2.2 Start-up Summary
Start-up will require approximately £300,000 of capital, £200,000 of which will be provided by the founders and their families. The remaining £100,000 will come as a loan.
Approximately £140,000 will be allocated to leasehold improvements and £75,000 to equipment.
| Start-up |
|
|
| Legal |
£1,250 |
| Stationery etc. |
£1,000 |
| Brochures |
£800 |
| Insurance |
£5,000 |
| Rent |
£58,000 |
| Expensed Equipment |
£75,000 |
| Utilities |
£6,500 |
| Leasehold improvements |
£140,000 |
| Other |
£2,450 |
| Total Start-up Expenses |
£290,000 |
|
|
| Cash Required |
£10,000 |
| Other Current Assets |
£0 |
| Long-term Assets |
£0 |
| Total Assets |
£10,000 |
|
|
| Total Requirements |
£300,000 |
| Start-up Funding |
| Start-up Expenses to Fund |
£290,000 |
| Start-up Assets to Fund |
£10,000 |
| Total Funding Required |
£300,000 |
|
|
| Non-cash Assets from Start-up |
£0 |
| Cash Requirements from Start-up |
£10,000 |
| Additional Cash Raised |
£0 |
| Cash Balance on Starting Date |
£10,000 |
| Total Assets |
£10,000 |
|
|
|
|
|
|
| Liabilities |
|
| Current Borrowing |
£0 |
| Long-term Liabilities |
£100,000 |
| Accounts Payable (Outstanding Bills) |
£0 |
| Other Current Liabilities (interest-free) |
£0 |
| Total Liabilities |
£100,000 |
|
|
| Capital |
|
|
|
| Planned Investment |
|
| Investor 1 |
£80,000 |
| Investor 2 |
£60,000 |
| Investor 3 |
£60,000 |
| Additional Investment Requirement |
£0 |
| Total Planned Investment |
£200,000 |
|
|
| Loss at Start-up (Start-up Expenses) |
(£290,000) |
| Total Capital |
(£90,000) |
|
|
|
|
| Total Capital and Liabilities |
£10,000 |
|
|
| Total Funding |
£300,000 |
2.3 Company Locations and Facilities
Corporate Fitness headquarters are located within the first club located in downtown Seattle. Upon expansion, offices will be moved to a different location, not within any individual club.