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Appendix

Sales Forecast
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Sales
Retainer Consulting 0% £46,000 £46,000 £46,000 £46,000 £46,000 £50,000 £50,000 £50,000 £50,000 £50,000 £50,000 £50,000
Project Consulting 0% £40,000 £40,000 £40,000 £40,000 £40,000 £40,000 £40,000 £40,000 £40,000 £40,000 £40,000 £40,000
Market Research & Industrial Analyses 0% £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000
Feasibility Studies 0% £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000 £30,000
Strategic Analysis and Reports 0% £25,000 £25,000 £25,000 £25,000 £25,000 £25,000 £25,000 £25,000 £25,000 £25,000 £25,000 £25,000
Other 0% £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Total Sales £171,000 £171,000 £171,000 £171,000 £171,000 £175,000 £175,000 £175,000 £175,000 £175,000 £175,000 £175,000
Direct Cost of Sales Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Retainer Consulting £9,670 £9,670 £9,670 £9,670 £9,670 £9,670 £9,670 £9,670 £9,670 £9,670 £9,670 £9,670
Project Consulting £7,810 £7,810 £7,810 £7,810 £7,810 £7,810 £7,810 £7,810 £7,810 £7,810 £7,810 £7,810
Market Research & Industrial Analyses £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000
Feasibility Studies £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000 £6,000
Strategic Analysis and Reports £4,880 £4,880 £4,880 £4,880 £4,880 £4,880 £4,880 £4,880 £4,880 £4,880 £4,880 £4,880
Other £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Subtotal Direct Cost of Sales £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360
Personnel Plan
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Vice President Sales & Marketing 0% £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000
Technical Sales B2B 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
Technical Sales B2C 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
Secretary - Sales & Marketing Office 0% £300 £300 £300 £300 £300 £300 £300 £300 £300 £300 £300 £300
Vice President Operations 0% £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000
Senior Consultant - Marketing 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
Senior Consultant - Finance Management 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
Senior Consultant - Strategic Management 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
Secretary - Operations Office 0% £300 £300 £300 £300 £300 £300 £300 £300 £300 £300 £300 £300
VP Internal Business Management 0% £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000 £2,000
Accountant 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
Legal Officer 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
Administrative Officer 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
HRD Officer 0% £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200 £1,200
President/CEO 0% £4,000 £4,000 £4,000 £4,000 £4,000 £4,000 £4,000 £4,000 £4,000 £4,000 £4,000 £4,000
Secretary to the CEO 0% £500 £500 £500 £500 £500 £500 £500 £500 £500 £500 £500 £500
Bookkeeper 0% £300 £300 £300 £300 £300 £300 £300 £300 £300 £300 £300 £300
Clerical 0% £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100
Clerical 0% £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100
Clerical 0% £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100
Clerical 0% £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100 £100
Total People 0 0 0 0 0 0 0 0 0 0 0 0
Total Payroll £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600
General Assumptions
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Plan Month 1 2 3 4 5 6 7 8 9 10 11 12
Current Interest Rate 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00%
Long-term Interest Rate 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00% 9.00%
Tax Rate 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00%
Other 0 0 0 0 0 0 0 0 0 0 0 0
Pro Forma Profit and Loss
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Sales £171,000 £171,000 £171,000 £171,000 £171,000 £175,000 £175,000 £175,000 £175,000 £175,000 £175,000 £175,000
Direct Cost of Sales £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360
Other £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Total Cost of Sales £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360 £34,360
Gross Margin £136,640 £136,640 £136,640 £136,640 £136,640 £140,640 £140,640 £140,640 £140,640 £140,640 £140,640 £140,640
Gross Margin % 79.91% 79.91% 79.91% 79.91% 79.91% 80.37% 80.37% 80.37% 80.37% 80.37% 80.37% 80.37%
Expenses
Payroll £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600
Sales and Marketing and Other Expenses £10,500 £4,500 £2,000 £12,500 £2,000 £2,000 £8,000 £15,000 £2,000 £2,000 £19,500 £5,000
Depreciation £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Leased Equipment £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Utilities £600 £600 £600 £600 £600 £600 £600 £600 £600 £600 £600 £600
Insurance £180 £180 £180 £180 £180 £180 £180 £180 £180 £180 £180 £180
Office Rent £3,200 £3,200 £3,200 £3,200 £3,200 £3,200 £3,200 £3,200 £3,200 £3,200 £3,200 £3,200
Payroll Taxes 15% £3,390 £3,390 £3,390 £3,390 £3,390 £3,390 £3,390 £3,390 £3,390 £3,390 £3,390 £3,390
Other £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Total Operating Expenses £40,470 £34,470 £31,970 £42,470 £31,970 £31,970 £37,970 £44,970 £31,970 £31,970 £49,470 £34,970
Profit Before Interest and Taxes £96,170 £102,170 £104,670 £94,170 £104,670 £108,670 £102,670 £95,670 £108,670 £108,670 £91,170 £105,670
EBITDA £96,170 £102,170 £104,670 £94,170 £104,670 £108,670 £102,670 £95,670 £108,670 £108,670 £91,170 £105,670
Interest Expense £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Taxes Incurred £24,043 £25,543 £26,168 £23,543 £26,168 £27,168 £25,668 £23,918 £27,168 £27,168 £22,793 £26,418
Net Profit £72,128 £76,628 £78,503 £70,628 £78,503 £81,503 £77,003 £71,753 £81,503 £81,503 £68,378 £79,253
Net Profit/Sales 42.18% 44.81% 45.91% 41.30% 45.91% 46.57% 44.00% 41.00% 46.57% 46.57% 39.07% 45.29%
Pro Forma Cash Flow
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Cash Received
Cash from Operations
Cash Sales £85,500 £85,500 £85,500 £85,500 £85,500 £87,500 £87,500 £87,500 £87,500 £87,500 £87,500 £87,500
Cash from Receivables £59,219 £62,069 £85,500 £85,500 £85,500 £85,500 £85,567 £87,500 £87,500 £87,500 £87,500 £87,500
Subtotal Cash from Operations £144,719 £147,569 £171,000 £171,000 £171,000 £173,000 £173,067 £175,000 £175,000 £175,000 £175,000 £175,000
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0.00% £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
New Current Borrowing £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
New Other Liabilities (interest-free) £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
New Long-term Liabilities £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Sales of Other Current Assets £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Sales of Long-term Assets £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
New Investment Received £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Subtotal Cash Received £144,719 £147,569 £171,000 £171,000 £171,000 £173,000 £173,067 £175,000 £175,000 £175,000 £175,000 £175,000
Expenditures Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Expenditures from Operations
Cash Spending £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600 £22,600
Bill Payments £7,542 £76,123 £71,710 £70,160 £77,510 £69,931 £71,048 £75,573 £80,323 £70,898 £71,335 £83,660
Subtotal Spent on Operations £30,142 £98,723 £94,310 £92,760 £100,110 £92,531 £93,648 £98,173 £102,923 £93,498 £93,935 £106,260
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Principal Repayment of Current Borrowing £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Other Liabilities Principal Repayment £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Long-term Liabilities Principal Repayment £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Purchase Other Current Assets £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Purchase Long-term Assets £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Dividends £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Subtotal Cash Spent £30,142 £98,723 £94,310 £92,760 £100,110 £92,531 £93,648 £98,173 £102,923 £93,498 £93,935 £106,260
Net Cash Flow £114,577 £48,847 £76,690 £78,240 £70,890 £80,469 £79,419 £76,828 £72,078 £81,503 £81,065 £68,740
Cash Balance £770,663 £819,509 £896,199 £974,439 £1,045,329 £1,125,798 £1,205,217 £1,282,045 £1,354,122 £1,435,625 £1,516,690 £1,585,430
Pro Forma Balance Sheet
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Assets Starting Balances
Current Assets
Cash £656,086 £770,663 £819,509 £896,199 £974,439 £1,045,329 £1,125,798 £1,205,217 £1,282,045 £1,354,122 £1,435,625 £1,516,690 £1,585,430
Accounts Receivable £118,438 £144,719 £168,150 £168,150 £168,150 £168,150 £170,150 £172,083 £172,083 £172,083 £172,083 £172,083 £172,083
Other Current Assets £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Total Current Assets £774,524 £915,382 £987,659 £1,064,349 £1,142,589 £1,213,479 £1,295,948 £1,377,301 £1,454,128 £1,526,206 £1,607,708 £1,688,773 £1,757,513
Long-term Assets
Long-term Assets £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588
Accumulated Depreciation £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0 £0
Total Long-term Assets £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588 £126,588
Total Assets £901,112 £1,041,969 £1,114,247 £1,190,937 £1,269,177 £1,340,067 £1,422,536 £1,503,888 £1,580,716 £1,652,793 £1,734,296 £1,815,361 £1,884,101
Liabilities and Capital Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec